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Jan 28, 2010

2010 SIA Snow Fashion Show recap

Categories: Gear, Photography, SIA, Video
Written By: Devin Reams

The SIA Snow Show has kicked off, as it always does, with a fashion show. Some of the biggest brands in apparel and accessories took the stage at the Wells Fargo Theater in the Convention Center to show off their upcoming 2010-2011 gear, apparel, and accessories.

From 2010 SIA Snow Fashion Show

A lot of the featured brands are local Colorado companies including: Spyder, Optic Nerve, SmartWool, Icelandic, and Obermeyer.

From 2010 SIA Snow Fashion Show

One thing we did notice was the increased fashion in earphones which, when they match an outfit, look pretty good.

From 2010 SIA Snow Fashion Show

The show concluded with an impressive series from Under Armor, the Stars and Stripes line which will be outfitting the US Olympic teams this year.

From 2010 SIA Snow Fashion Show

Overall, the evening was a fascinating look into the future of snow fashion (and the DJ was top notch). As to be expected, you will see a lot of bright colors, subtle patterns, and big hoods. Though, one detail that has escaped me thus far: suspenders for men. Watch for those…

Here’s a quick video with some of the lineup at the end of the evening:

Stay tuned for more SIA Snow Show coverage.

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  1. cosnow
    Jan 28, 2010

    New post: 2010 SIA Snow Fashion Show recap http://bit.ly/bYENp7 #sia10

    This comment was originally posted on Twitter

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Quick News

January 26, 2010
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There are a ton of parties, events, and concerts coming to Denver this week as the snowsports industry descends on Denver, Colorado. The 2010 SIA Snow Show trade expo will be taking over downtown. Even if you’re not attending the show, you should be downtown this week as there will be plenty of fun to be had. Check out the Apres Ski website for the comprehensive list of events: http://www.denver.org/apresski/home.aspx

I’ll be downtown all week at various parties and events. If you’re around and would like to meet up, feel free to follow Colorado Snow on twitter or send an email to devin@cosnow.com.

January 20, 2010
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Here we are half-way through January 2010 and most of Colorado’s most popular resorts are at 20-30″ bases. Most resorts don’t have enough snow to open up expert (non-man-made snow) terrain such as the Montezuma Bowl at Arapahoe Basin. So, it’s with even one or two inches that we get excited. It’s not much to get excited for, but it’s something. Given the state of things, every little bit helps. Joel Gratz has more information on the wave of storms moving through Colorado this week. Expect some good snow by this weekend!

January 15, 2010
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Congratulations to Lindsey Vonn, alpine ski racer, U.S. Ski Team member, and Vail celebrity. The Colorado Sports Hall of Fame named her the 2009 Athlete of the Year. This year she re-claimed the overall World Cup champion title and became the first American woman to win the world Super-G title. You can follow Lindsey on her blog at lindseyvonn.com, and is active on twitter at @lindseyvonn.

January 13, 2010
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If you hadn’t heard, Arapahoe Basin is losing it’s “hard core” exterior and becoming “resortized” by Vail Resorts. With the parking upgrades and Montezuma Bowl lift, it’s hard to argue the resort isn’t trying to stay competitive with the major resorts. So, this summer A-Basin will be adding a high-speed quad lift to replace Exhibition at the bottom of the mountain. Suggestions for the name of the lift are being accepted at alanh@a-basin.net with the winner reciving a 2010-11 Arapahoe Basin Season Pass or $300 gift certificate to Arapahoe Sports. (via DenverPost)

January 12, 2010
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It’s going to be a busy weekend January 28 – January 31, not only with the SIA Snow Show be in Denver, but the Winter X Games will be in Aspen. Winter X Games 14 will be broadcast on ESPN and online coverage can be found on their Snowboarding blog and Freeskiing blog.

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If you’re a Vail Resorts season pass holder (Summit Pass, Colorado Pass, Epic Pass), keep in mind you have 6 “Ski With A Friend” passes to use this season. This entitles you to discounted lift tickets at the window. We recently visited Beaver Creek where a $97 adult ticket became $65 with the discount. For pricing details (as it varies during the season) visit snow.com or call 888-215-3867.

Updated: As Nicole pointed out, ‘buddy passes’ are different than ’ski with a friend’ passes and prices are posted online. Thanks!