SIA Archives

  1. Our Favorite Base Layer: Polarmax

    I’m notoriously adverse to shopping for clothes. Most of the time a trip to the mall feels somewhat akin to pulling teeth, unless I’m shopping for outdoor winter gear. I’m pretty sure I could shop for fleeces and coats and mittens all day. One of my favorite gear advances in recent years is the double…

  2. SIA 2013 Fashion: Mustard is In

    Walking the floor at the Denver Convention Center is overwhelming: there are booths, and walls, and gear, and people everywhere. But cutting through all the noise and commotion is one thing: mustard. The color is everywhere on jackets and pants. This is not your 80s “neon” yellow, this is a “saturated bright”, as we’ve been…

  3. BEARTek Bluetooth Control Gloves

    The BEARTek bluetooth gloves, which can control your phone or MP3 player just by touching your fingers together, are the best technology to come to snow sports in a while.

    We met with the founders, Tarik and Willie, at SIA and really enjoyed chatting with them about the product and demonstrate them. They’re a fairly simple concept: a Bluetooth control device that pairs with your phone or player, and sends the play/pause, answer/hangup, fast forward/backwards signals over the air to your device. It doesn’t drain your battery or your wallet and means you get to keep your gloves on.

    This is a great story of a smart technology company that can solve real “problems” (taking off gloves to answer calls, changing your music without taking your phone out of your pocket, etc.). I’m looking forward to seeing these gloves gain traction soon…

  4. Instead of enjoying the blue bird day and fresh snow, we’ll be at the SIA Snow Show today to get the latest scoop on next season’s goods!